A Live One: The Transition Back to In-Person Events

  • Tuesday, July 20, 2021
  • 5:00 PM - 6:15 PM
  • Easy Tiger South (3508 S Lamar Blvd, Ste. 200, Austin, Texas 78704)


  • Register with the email address associated with your membership account.

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From SXSW and ACLFest, Austin is undoubtedly a live events city. And after more than a year away, it’s time to shake off that social awkwardness and get your in-person networking muscles back in shape with an actual in-person Power Hour hosted by Austin AMA.

With live events already beginning and plans for a full slate of in-person meetings, trade shows, and experiential marketing events planned this summer, brands and organizations are beginning to look at what the future of live events will look like and how to plan for the future.

We’re excited to have two of Austin’s biggest live event thought leaders join us - RED VELVET CEO Cindy Lo and Meritage Events Owner Tacy Infante. They will lead a discussion on how Austin’s live event industry is ready for the great rebound of 2021 and ways your company can take advantage of the market’s eagerness to get back to old fashion face-to-face meetings.

This hour-long discussion is perfect for marketers
trying to figure out:

  • What does the Austin Live Events Industry look like in 2021?
  • How have live event vendors adjusted to the past year?
  • What safety precautions will my event need to establish?
  • What Austin-based vendors are still around and thriving?
  • How do I take advantage of an eagerness to return to in-person and elevate my marketing efforts?


Join us Tuesday, July 20th @ 5pm


for this discussion and Q&A.



When Cindy Lo started RED VELVET 18 years ago, she did so with the mission to Outplan, Outplay and Outparty! 

RED VELVET is a boutique creative events and experiences agency helping global brands ideate, design and execute their vision since 2002. During the pandemic, she pivoted her team to own the virtual and hybrid world and now she is leading the industry back into in-person events and beyond. 

Cindy is a recent author of Behind the Red Velvet Curtain. Connect with RED VELVET on all the major social media channels (@RedVelvetEvents) to see behind the scenes of what event life is like at RED VELVET. 

Cindy calls Austin, Texas home with her husband of 16 years, their 2 children and Darwin their French BullDog (www.Instagram.com/DarwinTheTXFrenchie).



Tacy Infante is the Vice President of Meritage Events with offices in Dallas and Austin, Texas. Tacy has been in the live events industry for over twenty years with clients flocking to her for her fresh perspective and bold vision. She has the innate ability to see both physical and virtual spaces as creative playgrounds and lives to craft memorable moments for both clients and attendees. 

Now, more than ever, Tacy’s role in her company is vital. She leads the team’s strategic sales and marketing initiatives along with continuing education. Never intimidated, she is constantly on the lookout for the cutting edge and “trending”; embracing the shift to digital + hybrid meetings and quickly becoming a thought-leader in the industry. 

Tacy serves on the board of the Texas Live Events Coalition and is a member of the Association of Destination Management Executives International (ADMEI), Austin DMC Roundtable and is involved in many local volunteer efforts.

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